Article contents
Integrating Artificial Intelligence and Predictive Analytics in Supply Chain Management to Minimize Carbon Footprint and Enhance Business Growth in the USA
Abstract
The research investigates the role of artificial intelligence and predictive analytics in integrating the practices of supply chain management for the growth of a business in a sustainable manner. A predictive model on the emission factors was then developed using a Random Forest algorithm from machine learning techniques against the historical data from the US Environmental Protection Agency on "Supply Chain Greenhouse Gas Emission Factors for USUS Industries and Commodities." It yielded an average Mean Squared Error of 0.00141 with an R-squared value of 0.9858, explaining almost 99% of the variance in actual emission factors across various industries. The research results show the potential of AI-driven insights in spotting high-emission areas, facilitating targeted interventions, and thus supporting data-driven decision-making in SCM. Case studies drawn from industries such as electronic manufacturing and food processing show the practical application of this model by showing how businesses can reduce their carbon footprints while enhancing operational efficiency and market competitiveness. The study also addresses the pitfalls that may characterize model implementation, such as poor data quality, complex models, and continuous updating. It makes business recommendations to adopt similar strategies, emphasizing cross-functional expertise, stakeholder buy-in, and ethical considerations. It deepens a growing literature on sustainable supply chain management and establishes a framework through which firms can harness AI and predictive analytics to pursue environmental and economic objectives.
Article information
Journal
Journal of Business and Management Studies
Volume (Issue)
6 (4)
Pages
195-212
Published
Copyright
Open access

This work is licensed under a Creative Commons Attribution 4.0 International License.
How to Cite
Article information
- Journal
- Journal of Business and Management Studies
- Volume and issue
- 6 (4)
- Pages
- 195-212
- DOI
- https://doi.org/10.32996/jbms.2024.6.4.17
- Received
- August 15, 2024
- Published
- August 15, 2024
- Similarity screening
- Completed
- Peer Review
- This article has been peer reviewed.
- Copyright and licence
- © 2024 The Author(s). Published by Al-Kindi Center for Research and Development. Licensed under CC BY 4.0.
- How to cite
- MD Rokibul Hasan, Md Zahidul Islam, Md Fakhrul Islam Sumon, Md Osiujjaman, Pravakar Debnath, Laxmi Pant (2024). Integrating Artificial Intelligence and Predictive Analytics in Supply Chain Management to Minimize Carbon Footprint and Enhance Business Growth in the USA. Journal of Business and Management Studies, 6(4), 195-212. https://doi.org/10.32996/jbms.2024.6.4.17
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