Research Article

AI-Powered Contact Centers in the Energy and Utilities Sector: Transforming Customer Experience and Operational Excellence Through Intelligent Technologies

Authors

  • Gokulkumar Selvanathan Alagappa University, India

Abstract

This article explores the transformative impact of AI-powered contact centers in the energy and utilities sector, where customer expectations have evolved toward self-service, transparency, and real-time responsiveness. It examines how artificial intelligence technologies are revolutionizing customer service operations through virtual agents for outage reporting, proactive alerts for usage anomalies and billing issues, and enhanced demand forecasting capabilities. The integration of Natural Language Processing and sophisticated conversational design is enabling utilities to efficiently handle high-volume customer inquiries while reducing dependence on human agents. The article addresses sector-specific integration challenges, including regulatory compliance requirements and connections to legacy metering systems. Beyond operational efficiencies, the adoption of AI in utility contact centers is shown to contribute significantly to sustainable resource management and the cultivation of stronger customer relationships built on trust and transparency.

Article information

Journal

Journal of Computer Science and Technology Studies

Volume (Issue)

7 (4)

Pages

772-779

Published

2025-05-21

How to Cite

Gokulkumar Selvanathan. (2025). AI-Powered Contact Centers in the Energy and Utilities Sector: Transforming Customer Experience and Operational Excellence Through Intelligent Technologies. Journal of Computer Science and Technology Studies, 7(4), 772-779. https://doi.org/10.32996/jcsts.2025.7.4.89

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Keywords:

Artificial Intelligence, Customer Experience, Energy Utilities, Virtual Agents, Predictive Analytics.