Research Article

Innovation in Orthopedic Services: Service Excellence with C-arm Technology at Hospitals in Sragen using Business Model Canvas (BMC) and Swot Analysis

Authors

  • Nakayenga Sharifah Master of management, Faculty of business and economics, Universitas muhammadiyyah Surakarta, Indonesia
  • Farid Wajdi Master of management, Faculty of business and economics, Universitas muhammadiyyah Surakarta, Indonesia
  • Jati Wakskito Master of management, Faculty of business and economics, Universitas muhammadiyyah Surakarta, Indonesia
  • Wiyadi Master of management, Faculty of business and economics, Universitas muhammadiyyah Surakarta, Indonesia

Abstract

This comparative study aims to enhance orthopedic services through innovation and business strategy. It specifically focuses on the implementation of C-Arm technology in Sragen hospitals, Indonesia and the utilization of Business Model Canvas (BMC) and SWOT analysis in a private hospital to improve orthopedic surgery services. The research assesses the impact of C-Arm technology on service excellence, patient outcomes, and operational efficiency in Sragen hospitals. It also explores how strategic planning using BMC and SWOT analysis can enhance orthopedic services in the private hospital. The study employs a mixed-methods approach, including a literature review, case studies, data collection from various stakeholders, BMC implementation, and SWOT analysis. The findings aim to provide valuable insights into the role of C-Arm technology, its influence on service excellence, and the effectiveness of business strategy development in the orthopedic healthcare sector. The research offers practical recommendations for hospitals seeking to improve orthopedic care and operational efficiency through innovation and strategic planning.

Article information

Journal

Journal of Humanities and Social Sciences Studies

Volume (Issue)

5 (10)

Pages

23-34

Published

03-10-2023

How to Cite

Sharifah, N., Wajdi, F., Wakskito, J., & Wiyadi. (2023). Innovation in Orthopedic Services: Service Excellence with C-arm Technology at Hospitals in Sragen using Business Model Canvas (BMC) and Swot Analysis. Journal of Humanities and Social Sciences Studies, 5(10), 23–34. https://doi.org/10.32996/jhsss.2023.5.10.4

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Keywords:

Innovation, orthopedic services, C-Arm technology, business strategy development, Business model canvas (BMC), SWOT anaysis, service excellence, private hospitas, sragen